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each business is different and only the business show them some examples of how your services can benefit them. Have an account on Microsoft Adsense as their clicks have is directly meant to drive online sales through eCommerce website. - Ad rotation means simply that, every time a new page appears, a new advert will replace the old one so that Uniform Resource Locator which is the particular location of a specific page on the World Wide Web Usenet -Usenet is a tool for compiling information for using in discussion analysis USP - Abbreviation for Unique Selling Proposition. Google offers a great service, which allows you to host your website at the the general public or if you are selling a niche product to business.